Simon Dutta co-founded Liquidity, a Financial Services start-up aiming to build a reverse invoice factoring business. Invoice factoring is when a third party offers payment up front for an invoice in return for an interest charge. Reverse factoring sees Simon offering his services to the Blue Chips, so they can pay the small charge for freeing up cash to their suppliers. Cashflow is crucial to small businesses, and a lack of it presents the biggest single threat to their survival. Liquidity unlocks cash trapped in corporate supply chains, offering Blue Chips the opportunity to support small businesses at minimal cost to themselves.  

When Liquidity approached Mitra Innovation they had the idea for the business, but they needed a functioning platform on which to demonstrate to potential investors how it could work. The challenge was to understand the proposition and the market and build a prototype or Minimum Viable Product (MVP) to demonstrate to potential investors how revolutionary reverse invoice factoring is and how it can work in practice.

Mitra Ventures provided technical and design support as well as business consulting around the product. An MVP was built using Creatio Low-code as the primary technology achieving rapid, cost effective development. Mitra chose Microsoft Azure, a market leader and industry trusted cloud solution on a global, scalable, cost-controlled network. The MVP involved building two dashboards, one for administration and marketing and one for buyers and suppliers, with single sign-on functionality and seamless onboarding processing.